Tuesday 21 February 2012

What Content Can Search Engines “See” on a Web Page?

Search engine crawlers and indexing programs are basically software programs. These
programs are extraordinarily powerful. They crawl hundreds of billions of web pages, analyze
the content of all these pages, and analyze the way all these pages link to each other. Then
they organize this into a series of databases that can respond to a user search query with a
highly tuned set of results in a few tenths of a second.

This is an amazing accomplishment, but it has its limitations. Software is very mechanical, and
it can understand only portions of most web pages. The search engine crawler analyzes the
raw HTML form of a web page. If you want to see what this looks like, you can do so by using
your browser to view the source.

The Search Engines: Reflecting Consciousness and Connecting Commerce

Search has become integrated into the fabric of our Society. With more than 12 billion searches being performed each month as of January 2009 (according to com Score), approximately 400 million web searches are performed every day. This means that on average more than 4,500 searches are performed every single second of every day.

As Google owns approximately 65% of the search market share, Google’s search technology
handles more than 2,900 searches per second. In addition, users have grown to expect that the
responses to their search queries will be returned in less than one second.

Now people can obtain information in mere seconds—information that 20 years ago would
have required a trip to the library, a search through the Dewey Decimal System, and a foot
search through halls of printed volumes, a process that could easily have consumed two hours
or more. Through the new channel of search, people can also conduct much of their shopping,
banking, and social transactions online—something that has changed the way our global
population lives and interacts.

This dramatic shift in behavior represents what investors like to label a disruptive event—an
event that has changed something in a fundamental way. Search engines are at the center of
this disruptive event, and having a business’s website rank well in the search engines when
people are looking for the service, product, or resource it provides is critical to the survival of
that business. However, like most paths to success, obtaining such prime search result real
estate is not a simple matter, but it is one that this book aims to deconstruct and demystify as
we examine, explain, and explore the ever-changing art of search engine optimization (SEO).

Wednesday 19 October 2011

SEO Basics


Thursday 7 July 2011

Official Gmail Blog: A preview of Gmail’s new look

Official Gmail Blog: A preview of Gmail’s new look: "Posted by Jason Cornwell, User Experience Designer We get a lot of great feedback about how Gmail helps you be more efficient, keep in to..."

Sunday 26 June 2011

New Powerful Search Engine Optimization SEO tips and tricks By Shehzad Ahmed


Here is a new SEO trips and tricks recommendations, and their web pages to rank higher in search engines, can not be. Remember, you can be, even if some of the factors, only the more visible of meta tags and SEO. You should never start anything and always go to the bottom of the list of things to look at.


High priority
Average interest
Low priority
Run
Avoid or get banned


Great composition (high priority):
All the beginning of the content. You can enter a keyword in the world, but if the content is good, people will not stay on the site and search engines may have a valuable place.


The unique composition of the (high priority): 
Unique content is important. You do not have information in different places, and content provided by other sites.


New content all the time (high priority):
Sites that have added new content on a regular basis in rare cases, the sites are considered more reliable. It also helps your site to relevant content, improve your rankings.


Big words (high priority): 
Search engine optimization that has a great job the first thing that a word on the page. But also for writing pages for specific keywords and phrases - Do not try to optimize for a keyword site.


Select the term popular, but it is not very popular (high priority):
To find the well-known expressions for a specified period of time you are trying to make a decision, but time is not very popular. This may seem strange, but the reality is a very popular and very highly recommended, as is competition. There may be a higher priority for the optimized keywords is better to try. If the first or second page of search engines to super-popular, less popular keywords to get more page views, I have to do only 50 of the Search


Suitable place (high priority):
HTML in the search engines and screen readers, and are also available. You can even page, and search engines rank your website easier to read.


Use keyword phrases in your title tag (high priority):
This web page title tag is one of the most important tags. And the title tag keyword, preferably at the beginning of the search engines is very important for these words. You might also put a link to the search index.


Domain keywords (high priority): 
Grab your domain name phrase is a good way to optimize for this keyword.


Please use the URL keyword phrases (high priority):
Even if you do not have your keywords in your domain name, you can get. Search engines, text, id, read, and find there a certain amount.


Please use the word, but not many (high priority):
Contact with the rest of the text is called keyword density keyword. Most of the keywords that are not repeated, but it is important. The main keyword phrase 3 to 7% keyword density, and any secondary keywords or phrases is 1-2%.

Tuesday 10 May 2011

BASICS OF SEARCH ENGINE OPTIMIZATION (S.E.O)

Search engine optimization (SEO) and marketing the publication of art and science in pursuit of Google, Yahoo Search and Microsoft search engines, such as Bing is the highest. work on a new jargon that reading time looking at your Knol Search Engine Marketing Glossary definitions used.

In fact, many search engines display only 10 results per page. Most search engines, click on the estimation of the trend results. Search Engine Results Page (SERP) ranking at the top of you, if business is good, but if you're second or third page, you can only reach 1% of search traffic your site receives the first position.

The two most powerful aspects of search enginemarketing is as follows:

• What type of user you want in the search box to find the search engine marketing in world history precisely targeted environment
• Besides the traction you gain exposure to complement the survey results will be insignificant compared to the additional costs of potential reward, individuals and small businesses to compete with (and perhaps become) a business opportunity


Many people think that SEO can be difficult, but the extension of traditional marketing, SEO, but nothing I think. Search engine optimization has 9 steps:
2 Key research
4 Site structure
6 Branding
7 Viral Marketing
8 Adaptation
9 Accommodation

Sunday 1 May 2011